Leading a nonprofit can be an incredibly rewarding experience. Working with others
who are passionate about the mission seems like it should make for smooth sailing.
However, sometimes the waters get rough. It’s important to be aware of the challenges
that are unique to the nonprofit sector.

Same goals – different visions. When I consult with not-for-profit
organizations we talk about working toward the same mission, vision and goals.
In truth, while we hope everyone is on the same page, people, in reality, can have vastly
different ideas on how to achieve the mission. And because people are so passionate,
rational thinking may not always occur. By harnessing and reconciling these differences, a
well-managed facilitated discussion can open a dialogue for sharing ideas to find the
best alternative.

Keep the long-term in view. In many not-for-profit organizations, when time
gets short, it’s easy to focus on the immediate without thinking about the future. Strategic
planning is postponed and there are no long-term goals. This is unfortunate. No matter what,
take time to think ahead and be prepared for the future! Your organization will be much more
effective and efficient!

Think like a business. It’s easy to get lost in one’s passion for the mission,
but it’s important to use good business practices! Make hard decisions as objectively as
possible and that includes staff changes. Don’t keep people who are not advancing your mission.

Donors and Board members are your customers. It is common to not think of your
donors until it is time to ask them for more. Likewise, Board members only get an orientation
when they first come on. Nonprofits need to keep donors and Board members engaged and
trained to ensure they’re being an important part of the team.

There are many challenges nonprofits face and as leaders, you must actively seek ways to improve both effectiveness and cohesiveness.