Encouraging Equity for Women

Studies show that the COVID-19 pandemic heightened the inequalities that women face daily – both at work and at home. Despite efforts to support employees during the crisis, women at work report feeling even more exhausted, burned out, and under pressure than their male counterparts. What can you do to help?

Ask them for suggestions. Women now require increased flexibility and working from home is not the only solution. To keep good employees, consider a full range of options to help women with their increased obligations. Because the best solutions will vary based on organization and individual needs, gather anonymous data via interviews and digital tools, such as online forms, to get more honest perspectives and better insights.

Be Upfront About Flexibility. The inflexibility of work environments is a huge stressor for women. Stating clear expectations on remote work and related issues early in the hiring process eases this stress.

Be Creative. Permit employees to work hours aligned with the school day or holding certain meetings via teleconference during school hours or even while moms are in carpool lines. Have a casserole exchange or give out restaurant or supermarket gift cards so that women can try something new.

Be Honest. Don’t make promises that cannot be implemented. Even if certain policies are subject to reasonable change, develop a clear framework around expectations and provide procedures for how, when, and why things can be done.

Encourage Communication. Hybrid workplaces have become the norm and this requires a strategic effort to develop good communication. Digital tools play a role, but also find opportunities for feedback and relationship building, especially for the women in your organization.

Team Building. Team building helps both men and women work better together. People like to laugh while they learn. Have regularly scheduled feedback sessions, training, mentoring/leadership programs, or simply designate a portion of meetings for small talk and idea exchanges. Make these short and fun so that they are a welcome and useful break.


  • Dear Dr. Mimi – Poor

    Dear Dr. Mimi,How do I ask my employer to assist me in paying for my education? I would use my education to get a better job in our company. I can’t afford it at the salary I am currently receiving. I know that they have paid others to go to classes in the past.—Poor Dear…


  • Dear Dr. Mimi – Improperly Trained

    Dear Dr. Mimi,I have an assignment and feel like I am falling behind because I simply don’t know what to do. I am new to the company and had one week to train and get familiar with the work environment, but I feel like my training was rushed and had gaps. How do I approach…


  • Overcoming Imposter Syndrome

    Imposter syndrome is the belief that one’s success is due to luck rather than skill, despite evidence of competence. Here’s how to overcome it. Imposter syndrome means you care about doing well. By recognizing these feelings and challenging them, you can achieve your goals with confidence.You’ve earned your success—now own it!